CrazyLittlePuzzle
Challenge, Solution, Outcome
Challenge: After an initial launch, the client needed to address a critical design flaw — puzzle pieces were difficult to insert and wouldn’t stand stably — alongside shipping damage affecting hundreds of units, and compliance gaps that needed to be resolved before scaling.
Solution: Morpho ran iterative testing to adjust cardboard thickness and slot tolerances, resolving the instability issue. We supported the client through the CPC certification process, including multiple design revisions and traceability updates, and upgraded packaging with edge and corner protectors to eliminate transit damage.
Outcome: The Unicorn Puzzle launched to strong initial sales, with a second mass production order under consideration. The client has remained closely engaged with Morpho and is now planning a bundled product line combining puzzles, coloring rolls, and hardcover books.
Jason Mendoza – Verified Buyer
Our daughter loved it, we might now have to buy the mermaid or dino one as we loveee the puzzle. Great invention as we haven’t seen anything like this in market before.
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